# Monthly visibility + lead care

<!-- updated_at: 2026-04-27 13:12:01 -->

## What it is
A monthly plan to help you get recommended more often and look trustworthy when people compare options.

We do two things: **measure what’s happening** and **ship fixes**.

## Lite Monthly Visibility (month-to-month)
For solo professionals and small practices.

- Typical: **$450–$750 / month**
- Term: **month-to-month**
- Includes: AI mention monitoring, description fixes, basic review ops, monthly scorecard

## Growth — Monthly Visibility + Lead Care
For contractors and service businesses where calls matter.

- Typical: **$1,750–$2,750 / month**
- Minimum: **3–6 months**
- Includes: monitoring + execution + reporting

> Uses our internal tool **AI Viz** (human-reviewed; not a public dashboard).

## Next step
Ask about Lite or Growth: {{BASE_URL}}/intake/lead


## Structured data (JSON-LD)

The public **HTML** page at `/retainer` emits `application/ld+json` with the following `@graph` (Organization, WebSite, WebPage, Article, BreadcrumbList, plus any custom nodes from **SEO JSON-LD extra** in Admin). Assistants should treat the HTML URL as canonical for search; this block is for parity and tooling.

```json
{
    "@context": "https:\/\/schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https:\/\/thatonefirm.com\/#organization",
            "name": "That One Firm",
            "url": "https:\/\/thatonefirm.com\/"
        },
        {
            "@type": "WebSite",
            "@id": "https:\/\/thatonefirm.com\/#website",
            "name": "That One Firm",
            "url": "https:\/\/thatonefirm.com\/",
            "publisher": {
                "@id": "https:\/\/thatonefirm.com\/#organization"
            }
        },
        {
            "@type": "WebPage",
            "@id": "https:\/\/thatonefirm.com\/retainer#webpage",
            "url": "https:\/\/thatonefirm.com\/retainer",
            "name": "Monthly visibility + lead care",
            "description": "Ongoing monitoring + execution: improve how you show up in AI answers, local search, and reviews.",
            "isPartOf": {
                "@id": "https:\/\/thatonefirm.com\/#website"
            },
            "dateModified": "2026-04-27T13:12:01+00:00",
            "breadcrumb": {
                "@id": "https:\/\/thatonefirm.com\/retainer#breadcrumb"
            }
        },
        {
            "@type": "Article",
            "@id": "https:\/\/thatonefirm.com\/retainer#article",
            "headline": "Monthly visibility + lead care",
            "description": "Ongoing monitoring + execution: improve how you show up in AI answers, local search, and reviews.",
            "datePublished": "2026-04-27T12:09:50+00:00",
            "dateModified": "2026-04-27T13:12:01+00:00",
            "mainEntityOfPage": {
                "@id": "https:\/\/thatonefirm.com\/retainer#webpage"
            },
            "author": {
                "@id": "https:\/\/thatonefirm.com\/#organization"
            },
            "publisher": {
                "@id": "https:\/\/thatonefirm.com\/#organization"
            },
            "url": "https:\/\/thatonefirm.com\/retainer"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https:\/\/thatonefirm.com\/retainer#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https:\/\/thatonefirm.com\/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Monthly visibility + lead care",
                    "item": "https:\/\/thatonefirm.com\/retainer"
                }
            ]
        }
    ]
}
```